Free Samples and First-Purchase Campaigns

Free sample and first-purchase campaigns drive new customer acquisition. But without enforcement, the same customers — or resellers — can claim offers repeatedly, exhausting your promotional budget.

The challenge

• Repeat sample orders from the same buyer
• Promotional products purchased multiple times
• Campaign budgets consumed before reaching new audiences
• Skewed data on true new customer acquisition

How Limit Once helps

Set your sample or promotional product to one purchase per customer. Limit Once blocks repeat orders at checkout with a clear message.

Works for $0 samples, discounted first-purchase offers, and any promotional SKU.

Recommended setup

1. Create your sample or promotional product
2. Apply one-per-customer limit in Limit Once
3. State the policy clearly on the product page
4. Track sample-to-purchase conversion rates

Result

Promotional budget reaches more unique customers. Campaign integrity is maintained without manual order review.